Orange Egypt Partners with Qilaa International to Launch Smart Tourism Platform, Driving in the Sustainable Growth and Visitor Experience with Tech Solutions

This is a landmark agreement in which Orange Egypt partnered with Qilaa International Group to launch the fully integrated Smart Tourism Platform for Egypt. The platform will revolve around Qilaa’s WTOUR app, intended to revolutionize how tourists will experience the country by offering a seamless digital journey. This ranges from trip planning and the exploration of various attractions, hotel booking, and other restaurant reservations to personalized services offered in navigating the diverse cultural and natural offerings throughout the country.

This deal represents a major move towards Egypt’s urge to renew its tourism infrastructure and adapt to international trends in sustainable tourism. The new platform makes it easier for tourists to experience Egypt’s wonders and helps to further develop Egypt’s tourism industry by using new technology in raising visitor satisfaction and the management of tourism.

Enhancing the Visitor Experience with Digital Solutions and Local Engagement

The smart tourism platform is designed to enhance the visitor experience by offering an end-to-end solution that goes beyond basic information. It provides tourists with interactive content, real-time navigation, and personalized itineraries based on their interests. The app includes features like virtual museum tours, augmented reality, and local product bookings, making it easier for travelers to explore Egypt’s ancient sites and modern attractions in a more immersive way.

By integrating technology into the tourism experience, Egypt is making it easier for travelers to engage with its rich history, natural beauty, and local culture. In particular, tourists can now access interactive guides and digital resources to learn about the Pyramids of Giza, Luxor, the Grand Egyptian Museum, and other world-renowned sites. This enhanced engagement fosters deeper cultural understanding and promotes responsible tourism that highlights the significance of Egypt’s heritage.

Boosting Sustainable Tourism and Supporting Local Businesses

The platform also plays a crucial role in sustainable tourism by promoting eco-friendly travel practices and supporting local businesses. By offering exclusive deals from local operators and promoting local farm products, the platform ensures that tourism revenues benefit local communities. This is particularly important for small businesses in regional Egypt, where tourism can have a significant economic impact but is often not fully integrated into the digital economy.

Qilaa International Group and Orange Egypt are committed to fostering a sustainable tourism model that minimizes environmental impact while maximizing economic benefits. By supporting green practices and offering eco-friendly tourism options, the platform positions Egypt as a leader in responsible tourism in the Middle East and North Africa region.

Strengthening Egypt’s Global Tourism Position and Attracting International Visitors

Egypt is looking to strengthen its position as a global tourism destination by leveraging technology to attract a broader range of international visitors, particularly from Europe and Asia. The new platform will make it easier for tourists from these regions to access Egyptian tourism products, whether for leisure, culture, or adventure travel. With features like personalized itineraries and real-time availability checks, the app helps streamline the booking process, making it simpler for travelers to plan their trip and explore multiple destinations in Egypt.

By tapping into the growing demand for smart tourism and digital travel solutions, Egypt is positioned to capture more high-value tourists who seek personalized, efficient, and innovative travel experiences. The platform also promotes multi-destination travel, helping visitors plan longer stays that encompass Egypt’s diverse attractions from ancient wonders to coastal resorts.

Creating Economic Growth Through Tourism and Technology

The tourism sector in Egypt has long been a key pillar of the country’s economic growth, contributing substantial revenue through international visitors and tourism-related services. The introduction of this smart tourism platform will enhance Egypt’s tourism economy by facilitating more efficient travel planning, encouraging longer stays, and ensuring higher spending from foreign tourists.

By leveraging technology, the platform creates more opportunities for local tourism businesses to connect with international guests. This helps regional operators grow their customer base, while also enhancing the overall tourism experience in Egypt. Additionally, the promotion of local experiences on the platform helps travelers discover the authentic side of Egypt, supporting cultural tourism and local entrepreneurship.

Training and Capacity Building for the Future of Tourism in Egypt

As part of the partnership, Orange Egypt and Qilaa International Group will also support local tourism operators by providing training on how to use the new platform, helping businesses improve their digital presence and access new markets. This initiative aims to empower local entrepreneurs and ensure they are ready to meet the growing demand for sustainable tourism experiences.

The collaboration sets the stage for long-term growth in Egypt’s tourism sector, fostering digital transformation while helping local communities benefit from tourism revenues. The training and support for businesses will allow them to offer improved services and enhanced experiences, ensuring that visitors have a seamless journey and a memorable stay.

The Future of Tourism in Egypt: Sustainable, Tech-Driven, and Culturally Rich

Looking ahead, the partnership between Orange Egypt and Qilaa International Group will continue to drive Egypt’s tourism development by expanding its digital tourism offerings and promoting sustainable practices across the industry. The new smart tourism platform represents the future of travel in Egypt—one where technology, culture, and sustainability work together to provide travelers with authentic, meaningful experiences.

As the platform grows and evolves, Egypt is set to become a top destination for travelers seeking innovative, tech-driven tourism that respects the country’s rich cultural heritage and natural wonders. With greater international connectivity, improved visitor services, and a focus on sustainability, Egypt’s tourism industry is poised for long-term success.

Shaping the Future of Tourism in Egypt Through Technology and Sustainability

This deal between Orange Egypt and Qilaa International Group is one of the major steps toward the future growth of Egypt’s tourism industry. It cements Egypt’s positioning as a major global tourism destination with an integrated smart tourism platform that weaves technology, local culture, and sustainability together. Enhanced tourism experiences will be possible in the country, both for local businesses and for international visitors, creating the drivers for economic growth, sustainable development, and long-term prosperity in Egypt’s thriving tourism sector.

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