China Joins US, Canada, Brazil, Australia, Japan, Among 159 Countries in New Visa Free Travel to the Philippines to Boost Tourism Sector

With a new visa-free travel policy for Chinese people, the Philippines has boldly joined 159 other nations, including the US, Canada, Brazil, Australia, and Japan, to support its tourism industry. This historic choice is a part of the nation’s calculated attempt to revitalize its tourism sector, which has had many difficulties since the pandemic. Beginning on Friday, Chinese visitors will be able to enter the Philippines without a visa for a maximum of 14 days, both for business and pleasure. This action is viewed as a crucial step to draw more tourists from across the world and assist the Philippines in regaining its position as a top travel destination in Southeast Asia, since tourism plays a significant role in the country’s economy.

China Among 159 Countries Granted Visa-Free Access

Starting Friday, Chinese nationals will be allowed to enter the Philippines for up to 14 days without a visa, for tourism or business purposes. The visa-free entry will apply to those arriving at Manila and Cebu airports. The stay will be non-extendable, and travelers must meet specific requirements such as presenting a valid passport and a return or onward ticket.

This decision is part of the Philippines’ broader efforts to revitalize tourism and is expected to play a significant role in reversing the struggles the sector has faced in recent years. The Philippines has set a one-year trial period for the visa-free entry policy, with plans for a review before its expiration.

Tourism Recovery: A Slow Start, But Bright Prospects

Despite the visa-free policy and efforts to enhance entry procedures, the Philippines has faced a slower-than-expected recovery in tourism numbers. For the second consecutive year, the Philippines has fallen short of its international tourist arrivals target. In 2024, the target was 7.7 million international arrivals, but the actual number reached only 5.9 million. The situation slightly worsened in 2025, with arrivals easing to 5.6 million, well below the 8.4 million target. However, as of early December, over 5.2 million visitors had arrived, with more than 4.7 million being international tourists.

One significant issue has been the decline in Chinese visitors due to a reduced number of flights between the Philippines and China. Once the country’s second-largest source market, China’s lower travel numbers have hindered tourism recovery. Additionally, other challenges like long immigration queues, baggage delays, and limited inter-island connectivity have contributed to the weaker performance.

Despite this, the Philippines continues to benefit from a thriving domestic tourism sector, which has provided some economic stability. The Philippines’ Tourism Satellite Account reported that in 2024, tourism contributed 8.9% of the country’s GDP, showing the sector’s resilience despite international challenges.

Measured Approach for 2026: Optimism for Growth

To manage expectations and avoid overextending, the Department of Tourism (DOT) has set a lower target for 2026 at 6.7 million international arrivals. This target is modest when compared to regional competitors like Thailand, which is aiming for 36.7 million visitors, and Vietnam, which has set its sights on 25 million foreign arrivals.

However, industry experts remain optimistic about the future. Alfred Lay, Director for Hotels, Tourism, and Leisure at Leechiu Property Consultants, forecasts an increase in foreign arrivals by the third quarter of 2026, due to improvements in airport management, ease of entry, and increased international flights—particularly from Australia and the Middle East. With an ambitious promotions budget of P1.3 billion pesos (US$21.9 million) for 2026, a 1,200% increase from the previous year’s budget, the Philippines is gearing up for a stronger tourism push in the coming year.

ASEAN Chairmanship and Major Events on the Horizon

In addition to the new visa-free entry policy, the Philippines will also host the ASEAN Tourism Forum 2026 in Cebu. This significant event, expected to attract over 1,000 delegates, will serve as an important platform to promote the Philippines’ tourism offerings. The Philippines’ chairmanship of ASEAN this year adds to the country’s role as a key player in regional tourism and highlights its ongoing commitment to the industry.

A Shift from Previous Restrictions

This policy shift marks a dramatic reversal of previous restrictions placed on Chinese nationals due to concerns about illegal gambling and scams. While these concerns had led to tighter travel regulations in the past, the Philippines government is now focusing on the positive economic impact of tourism recovery and the opportunity to strengthen its relations with China.

Full List of Visa Free Countries

Note:

• India: Starting June 2025, Indian nationals can enter the Philippines without a visa for 14 days for tourism purposes, provided they meet specific entry conditions (e.g., valid passport, hotel booking, proof of financial capacity).
• Indian nationals with valid visas from the USA, Japan, Australia, Canada, Schengen, Singapore, or UK may enter the Philippines for 30 days without a visa.

China joins the US, Canada, Brazil, Australia, Japan, and 159 other countries in a new visa-free travel policy to the Philippines, aiming to boost the tourism sector and attract more international visitors.

City Guide: The Philippines

The Philippines is an archipelago of over 7,000 islands offering a vibrant mix of culture, history, natural beauty, and adventure. Known for its welcoming people, pristine beaches, rich cultural heritage, and diverse landscapes, the Philippines is a must-visit destination for any traveler. Here’s a comprehensive city guide to help you explore the best attractions, things to do, and places to visit in the Philippines.

Manila: The Vibrant Capital

Overview:
Manila, the capital of the Philippines, is a bustling metropolis where modern skyscrapers meet historical landmarks. The city offers a unique blend of cultural heritage and contemporary life, making it an exciting destination for urban explorers.

Must-Visit Attractions:

1. Intramuros – The historic heart of Manila, Intramuros is a Spanish-era walled city with cobblestone streets, beautiful churches, and landmarks like Fort Santiago and San Agustin Church.
2. Rizal Park – A historical park dedicated to the national hero, Dr. Jose Rizal, this lush green space offers tranquil surroundings and monuments to honor Filipino heritage.
3. National Museum Complex – A group of museums showcasing Filipino culture, art, and history, including the National Museum of Fine Arts and National Museum of Anthropology.
4. Manila Ocean Park – A marine-themed park with impressive aquariums, interactive exhibits, and a wide variety of sea creatures.
5. Binondo – The world’s oldest Chinatown, where you can enjoy authentic Chinese cuisine, vibrant markets, and rich history.

Things to Do:

• Visit the Manila Cathedral and San Agustin Church, both UNESCO World Heritage Sites.
• Enjoy the lively Baywalk along Manila Bay, offering stunning sunset views.
• Shop at the Greenhills Shopping Center for local handicrafts and fashion.

Cebu: The Queen City of the South

Overview:
Cebu is known for its rich history, white-sand beaches, and vibrant urban scene. As the first Spanish settlement in the Philippines, Cebu offers a fascinating blend of old and new, with plenty of activities to suit all types of travelers.

Must-Visit Attractions:

1. Magellan’s Cross – A historic symbol of the arrival of Christianity in the Philippines, this site marks the location where Ferdinand Magellan planted the cross in 1521.
2. Basilica Minore del Santo Niño – One of the oldest churches in the Philippines, housing the revered statue of the Santo Niño.
3. Kawasan Falls – A stunning three-tiered waterfall located in Badian, famous for its crystal-clear turquoise waters, perfect for canyoneering.
4. Oslob Whale Shark Watching – Swim with the gentle giants of the sea in Oslob, where tourists can have close encounters with whale sharks in their natural habitat.
5. Fort San Pedro – A historical military defense structure built by the Spanish in the 16th century, offering panoramic views of Cebu City.

Things to Do:

• Explore the Osmeña Peak for breathtaking views of Cebu’s mountains and coastline.
• Visit the Taoist Temple, known for its stunning architecture and views of the city.
• Enjoy the lively nightlife and shopping at Ayala Center Cebu or SM Seaside City.

Boracay: The Island Paradise

Overview:
Boracay is one of the most famous beach destinations in the world, known for its powdery white sand and crystal-clear waters. A haven for sun-seekers, water sports enthusiasts, and party lovers, Boracay is a small island with a big reputation.

Must-Visit Attractions:

1. White Beach – Famous for its pristine white sand, this stretch of beach is perfect for swimming, sunbathing, and enjoying a variety of water sports.
2. Puka Beach – A quieter alternative to White Beach, this beautiful stretch offers a more relaxed environment and stunning views.
3. Mount Luho – The highest point on the island, offering panoramic views of Boracay’s beaches and coastline.
4. D’Mall – A lively shopping and dining complex located near White Beach, where you can enjoy local cuisine and buy souvenirs.
5. Willy’s Rock – A unique rock formation with a statue of the Virgin Mary and a popular photo spot.

Things to Do:

• Try kiteboarding or wind surfing at Bulabog Beach.
• Enjoy a sunset sailing tour around the island.
• Visit Boracay’s vibrant nightlife scene, especially at Epic and Coco Bar.

Palawan: The Last Frontier

Overview:
Palawan is an untouched paradise known for its pristine beaches, limestone cliffs, and crystal-clear waters. It’s home to some of the most beautiful landscapes in the world, offering both relaxation and adventure.

Must-Visit Attractions:

1. Puerto Princesa Underground River – A UNESCO World Heritage Site, this underground river offers a fascinating boat ride through a cave system with unique stalactites and stalagmites.
2. El Nido – Famous for its stunning lagoons, white sand beaches, and dramatic limestone cliffs, El Nido is a must-visit for nature lovers.
3. Honda Bay – A picturesque bay offering island-hopping tours, snorkeling, and diving at various small islands like Starfish Island and Cowrie Island.
4. Coron – A paradise for divers, known for its World War II wrecks and vibrant coral reefs.
5. Tubbataha Reefs Natural Park – A UNESCO World Heritage Site, this marine park offers some of the best diving spots in the world, with a stunning variety of marine life.

Things to Do:

• Go diving at Siete Pecados Marine Park in Coron.
• Explore Hidden Beach and Secret Lagoon in El Nido.
• Enjoy the tranquil beauty of Nacpan Beach with its powdery white sand and crystal-clear water.

Davao: The Durian Capital

Overview:
Davao is known for its rich culture, amazing natural parks, and being the hometown of the iconic Philippine Eagle. It’s a perfect destination for eco-tourism, food enthusiasts, and nature lovers.

Must-Visit Attractions:

1. Philippine Eagle Center – Home to the critically endangered Philippine Eagle, this conservation center educates visitors about the country’s national bird.
2. Mount Apo – The highest mountain in the Philippines, offering trekking opportunities for adventure seekers.
3. People’s Park – A well-maintained park in the city with sculptures, man-made ponds, and a large variety of local flora.
4. Eden Nature Park – A beautiful park nestled in the foothills of Mount Talomo, known for its serene surroundings and wide range of outdoor activities.
5. San Pedro Cathedral – A historical landmark and one of the oldest churches in Davao.

Things to Do:

• Taste Durian: Davao is famous for its durian fruit, a must-try for adventurous foodies.
• Explore the Davao Crocodile Park to learn about the local wildlife.
• Visit Matina Town Square for local food, live music, and entertainment.

Things to Know Before You Go

• Language: Filipino (Tagalog) is the national language, but English is widely spoken and understood.
• Currency: The currency used is Philippine Peso (PHP).
• Transportation: The Philippines has an extensive network of domestic flights, ferries, and buses connecting its islands. Jeepneys and tricycles are common local modes of transport.
• Safety: The Philippines is generally safe for travelers, but it’s always wise to stay informed about local advisories and take precautions against petty theft.

Looking Ahead: A Bright Future for Tourism

The new visa-free policy for Chinese nationals, along with 159 other countries, is a crucial step towards improving the Philippines’ tourism sector. As the country makes strides in airport management, tourism promotions, and international flight access, the hope is that international arrivals will rise steadily over the coming years. The decision to open the doors to Chinese tourists is expected to provide much-needed support to the economy and contribute to the Philippines regaining its position as a leading destination in Southeast Asia.

With cautious optimism, the Philippines looks forward to 2026 with renewed confidence, as the tourism sector strengthens its global appeal and works toward a full recovery. As more international flights are added and new initiatives like visa-free entry take hold, the country’s tourism industry is poised for a bright future.

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