Chiang Mai Marriott Hotel Unveils the Plaii Ballroom and Hybrid Meetings Complex, Establishing It as Northern Thailand’s Ultimate Destination for MICE and Lifestyle Events

The Chiang Mai Marriott Hotel has officially unveiled its much-anticipated Plaii Ballroom and Hybrid Meetings Complex, solidifying its position as Northern Thailand’s premier destination for Meetings, Incentives, Conferences, and Exhibitions (MICE) as well as lifestyle events. This new addition is designed to cater to the growing demand for world-class event venues in the region, offering cutting-edge facilities that combine business, entertainment, and social experiences in a vibrant and dynamic setting. By integrating advanced technology with luxury services, the hotel ensures that both corporate gatherings and lifestyle events are seamlessly executed, making it the ideal venue for hosting a wide range of events in Thailand.

Chiang Mai Marriott Hotel, a luxurious five-star property managed under the Marriott Hotels® brand and owned by Asset World Corporation (AWC), has proudly unveiled its new Plaii Ballroom and the Plaii Hybrid Meetings & Entertainment Complex. This exciting addition positions the hotel as Northern Thailand’s premier venue for MICE (Meetings, Incentives, Conferences, and Exhibitions) and lifestyle events. The opening further strengthens Chiang Mai’s status as an emerging regional hub for business events and experiential tourism, aligning with Thailand’s expanding influence in Asia’s MICE sector.

The name ‘Plaii’ draws inspiration from the regal Thai Royal elephant, a revered symbol of strength, dignity, and cultural significance, particularly in Northern Thailand. The Plaii Complex spans three floors, featuring the Plaii Ballroom as its centerpiece, along with 11 fully equipped meeting rooms, executive breakout suites, and a naturally lit Mingle Space designed for networking. The complex also includes The Wang Bar, Chiang Mai’s first private golf simulator rooms, exclusive karaoke lounges, and The Plaii Eatery Café & Bar, fostering a dynamic space where business, entertainment, and social connections blend seamlessly.

The Plaii Ballroom is a groundbreaking architectural and technological achievement. As Thailand’s first 360-degree immersive LED ballroom, it boasts an impressive 84-meter wraparound LED display, a 6.24-meter high screen, and 400 square meters of column-free space, making it ideal for high-profile events such as international product launches, global conferences, creative showcases, luxury celebrations, and weddings.

With the addition of the Plaii Complex, Chiang Mai Marriott Hotel now offers 22 meeting rooms and over 2,800 square meters of versatile event space, positioning it as a key venue for large-scale events and hybrid conferences in the region. The launch has generated significant interest from both domestic and international markets, particularly from South Korea, Taiwan, and Greater China, highlighting Chiang Mai’s growing appeal as a global destination for events.

“Plaii represents a transformational moment for Chiang Mai and for Marriott’s presence in Northern Thailand,” said Mr. Rajat Chatterjee, General Manager of Chiang Mai Marriott Hotel. “Our vision is to establish Chiang Mai as a globally recognized MICE and lifestyle destination where advanced event technology, business creativity, and cultural heritage converge. The recent recognition of Chiang Mai Marriott Hotel as MICE Hotel of the Year 2025 at the TDM Travel Trade Excellence Awards Thailand further affirms our commitment to excellence. With Plaii, we are able to deliver immersive, meaningful, and high-impact experiences that speak to the evolving expectations of event organizers and global travelers.”

Thailand’s MICE (Meetings, Incentives, Conferences, and Exhibitions) sector continues to thrive, driven by the Thailand Convention and Exhibition Bureau (TCEB) and growing demand for high-end corporate and experiential travel. Chiang Mai, consistently ranked among Thailand’s top 5 MICE cities, is benefiting from increasing interest from international corporate groups and government delegations. This is largely due to its exceptional infrastructure, rich cultural offerings, and world-class hospitality services.

The Chiang Mai Marriott Hotel exemplifies the fusion of business, leisure, and local culture. With 383 modern rooms and suites, including Deluxe Rooms and the luxurious Royal Suite, the hotel offers a peaceful retreat, providing guests with panoramic views of Doi Suthep and the city’s vibrant skyline. The design focuses on comfort and tranquility, creating an ideal setting for both relaxation and productivity.

The hotel’s dining options showcase the rich diversity of Chiang Mai’s culinary scene, focusing on premium, locally sourced ingredients. Favola, an Italian restaurant recognized by the MICHELIN Guide, features authentic regional Italian dishes prepared with both imported ingredients and the freshest local produce. Han The Chinese Cuisine celebrates the culinary traditions of Thai and Chinese families, offering heirloom recipes passed down through generations. The Ping Cuisine & Bar serves all-day dining, celebrating Chiang Mai’s seasonal agricultural bounty, while Ping’s Bar offers a laid-back lounge atmosphere for craft cocktails and conversation. For a more relaxed setting, the Pool House offers light dishes and botanical-inspired drinks by the infinity-edge pool.

The Chiang Mai Marriott Hotel has unveiled its new Plaii Ballroom and Hybrid Meetings Complex, positioning itself as Northern Thailand’s leading venue for MICE and lifestyle events. With state-of-the-art facilities, the complex combines business and entertainment spaces, offering an ideal setting for conferences, incentives, and social gatherings. This development enhances the hotel’s role in boosting the region’s status as a top destination for international events.

For those staying in Club rooms and above, the M Club offers an exclusive space, providing personalized service, refined culinary options throughout the day, and quiet spaces for work or informal meetings, all while guests enjoy sweeping views of the mountains and the city. For wellness and leisure, the hotel offers a state-of-the-art Fitness Center, featuring floor-to-ceiling views of the mountains, a nature-inspired Chang Kid’s Room for young travelers, and a fourth-floor tropical infinity pool, designed to cater to both relaxation and family enjoyment.

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